For this project the company needed their website and social media posts updated to reflect their new branding. The challenge was to use their photos which weren’t always professionally taken. The other challenge was to keep the basic look of the website while still adding elements of their new brand.

Using Photoshop, I was able to improve many of the images and edit them to fit in certain places on the website and on their social media posts. I was also able to add their brand colors and fonts throughout the website without changing the basic look. This made it easier for people to understand the values of the company and to quickly find the call-to-action buttons. For many of the social media designs, I was able to use typography to draw attention to certain ideas and elements.

In addition to design work, I worked with the client on a ticketing system as well as training her how to use WordPress to make certain edits to the website while maintaining the brand guidelines.

Website Samples

Social Media Samples

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